After launching an Amazon business and experiencing initial growth, many sellers hit a standstill and struggle to drive the brand awareness, sales performance, and growth necessary to scale their operations.

While there are many ways to approach your scaling efforts, establishing a holistic growth strategy and putting it into action can be a challenge without the proper expertise or data-backed insights.

This guide encapsulates five direct steps for you to follow to scale your Amazon business and identify new opportunities for growth and advantages over the competition.