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Ask the Amazon Experts
Counterfeits and Unauthorized Sellers: How to Protect Your Brand on Amazon

Nearly half (48%) of brands on Amazon cite defense against counterfeits, MAP violators, and unauthorized sellers as one of their top challenges associated with operating on the marketplace.

Fake goods and illegitimate sellers increase the likelihood of a poor shopping experience, threatening your brand’s hard-earned equity, reputation, and consumer trust.

In this timely presentation, industry expert Cynthia Stine will review different approaches brands can take to effectively combat counterfeits and remove unauthorized sellers while remaining compliant with Amazon’s policies.

Thursday, Aug. 27, 2020
2 p.m. ET

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What Will You Discover in the Webinar?

  • The pros and cons of Amazon’s latest initiatives and programs designed to address counterfeits and infringement problems
  • How to safely enforce your rights as a brand within Amazon’s complex ecosystem
  • A look into the legal ramifications of Amazon’s Brand Registry and the potential impact of its new sellers’ business identities policy
  • The bespoke brand checklist you need to review before taking enforcement action on Amazon

Meet the Speakers

Cynthia Stine

Founder & Owner
eGrowth Partners

Cynthia Stine is the founder of eGrowth Partners, an industry-leading consulting firm that helps brands and third-party sellers resolve complicated problems with Amazon. She is the author of the award-winning book, “Suspension Prevention: Get Reinstated and Protect Your Amazon Seller Account,” and has over 25 years of experience in business, crisis, and turnaround consulting.

Natalie Taylor

Content Marketing Writer
Feedvisor

Natalie Taylor is a content marketing writer at Feedvisor, where she produces content for the company’s digital channels and oversees the webinar strategy. Prior to her work at Feedvisor, she wrote for a B2B supermarket magazine, focusing on merchandising and marketing trends in the grocery industry.

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